Here’s how to set up a Lapsed Customer message from the Merchant Console:
Log in to your Merchant Console
Select Campaigns from the left hand menu
Select Lapsed Customers
Toggle Activated on (green)
Enter the message you want to be sent to the member (max 140 characters)
Select when the message should be sent
The member will now be sent your message as a Push Notification after your desired period of inactivity.